Research
Article |
Sarker, Suprateek and Chakraborty, Suranjan and Tansuhaj, Patriya Silpakit and Mulder, Mark and Döğerlioğlu Demir, Kıvılcım, () “The “mail-order-bride” (MOB) phenomenon in the cyberworld: an interpretive investigation “, ACM Transactions on Management Information Systems (forthcoming) |
Koçaş, Cenk and Döğerlioğlu Demir, Kıvılcım, (2019) “The 1 in 1,000,000: context effects of how numbers cue different kinds of incidental environmental anchoring in marketing communications”. Published Online First http://dx.doi.org/10.1016/j.jbusres.2019.01.027 Journal of Business Research (SSCI) |
Blazhenkova, Olesya and Döğerlioğlu Demir, Kıvılcım, (2020) “The shape of the pill: perceived effects, evoked bodily sensations and emotions”, PLoS One, Vol.15, No.9 (SCI) |
Tuna, Mine and Bozkaya, Burçin and Döğerlioğlu Demir, Kıvılcım and Koçaş, Cenk, (2018) “Büyük veri bazlı pazar bölümleme: müşterilerin alışveriş merkezi seçim çeşitlilik ve kategori seçim çeşitlilik davranışlarının kredi kartı harcamaları yönünden incelenmesi (Market segmentation based on big data: examining consumer shopping mall diversity and product category diversity behaviors through credit card transactions)”, Pazarlama İçgörüsü Üzerine Çalışmalar, Vol.2, No.2, 57-68 |
Bhardwaj, Pradeep and Chatterjee, Prabirendra and Döğerlioğlu Demir, Kıvılcım and Ergin Turut, Özge, (2018) “When and how is corporate social responsibility profitable?”, Journal of Business Research, Vol.84, 206-219 (SSCI) |
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya and Cote, Joseph and Akpınar, Ezgi, (2017) “Value integration effects on evaluations of retro brands”, Journal of Business Research, Vol.77, 124-130 (SSCI) |
Döğerlioğlu Demir, Kıvılcım and Koçaş, Cenk, (2015) “Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers’ willingness to pay”, Marketing Letters, Vol.26, No.4, 607-618 (SSCI) |
Koçaş, Cenk and Döğerlioğlu Demir, Kıvılcım, (2013) “An empirical investigation of consumers’ willingness-to-pay and the demand function: the cumulative effect of individual differences in anchored willingness-to-pay responses”, Marketing Letters (SSCI) |
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya, (2011) “Global vs local brand perceptions among Thais and Turks”, Asia Pacific Journal of Marketing and Logistics, Vol.23, No.5, 667-683 |
Papers in Conference Proceedings |
Döğerlioğlu Demir, Kıvılcım and Koçaş, Cenk, “A context-dependent view of anchoring: the effect of consumer adaptation of incidental environmental anchors on willingness to pay“, North America_ ACR, Baltimore, MD, USA: Association for Consumer Research (forthcoming) |
Devezer Busbas, Berna and Döğerlioğlu Demir, Kıvılcım, “Role of self-schema activation in goal pursuit via sequential choice“, AMA Pre-Conference Event On Social Values, San Francisco, USA: AMA (forthcoming) |
Döğerlioğlu Demir, Kıvılcım and Okan, Mehmet, ” Consumer attachment styles and preference for participating in sharing systems “, EMAC 2016 Conference, EMAC (European Marketing Academy), May 2016 |
Döğerlioğlu Demir, Kıvılcım and Okan, Mehmet, ” Consumer attachment styles and preference for participating in sharing systems “, 2. Uluslararası Ekonomi Yönetimi ve Pazar Araştırmaları Kongresi, İstanbul: EYPA, December 2015 |
Mariadoss, Babu John and Tansuhaj, Patriya and Döğerlioğlu Demir, Kıvılcım and Yim, Sean, ” Customer environmental advocacy: the construct, research propositions and managerial implications “, 18th Annual International Business Ethics Conference, New York, USA: St. John’s University 2011 |